Alpha: Ships on npm at 7.0.0-alpha.07.0.0-alpha.0

Build a pricing page

Plans as OfferTiles, a plan table and the pricing questions, built like the Vanroster and Ledgerhouse pricing pages.

A pricing page lets a buyer pick a plan without writing in. It runs three sections under the nav: the plans, a comparison, and the questions. Vanroster sells software and Ledgerhouse sells bookkeeping; one record shape serves both.

Prerequisites

Lay out the plans

pricing holds one to four plans, each an OfferTile: a name and a price of 16 characters, a note of 24, a line of 80, one to ten features of 56, and the label and address of its button. In the record the list is tiers.

pages/vanroster/pricing.json
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "callboard",
  "frame": "none",
  "template": "api-product",
  "title": "Plans · Vanroster",
  "description": "Three Vanroster plans, priced per crew a month. Office users are free on every plan.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "cards",
            "head": {
              "eyebrow": "Plans",
              "title": "Priced per crew, never per seat.",
              "lede": "A crew is one van and the people in it. Office users sign in free on every plan."
            },
            "tiers": [
              {
                "name": "Crew",
                "price": "$29",
                "note": "a crew a month",
                "desc": "One depot and up to 10 crews.",
                "features": [
                  "The dispatch board",
                  "Skills on every job",
                  "Customer arrival texts"
                ],
                "cta": "Start a trial",
                "href": "/contact"
              },
              {
                "name": "Fleet",
                "price": "$24",
                "note": "a crew a month",
                "desc": "11 to 100 crews across up to 10 depots.",
                "features": [
                  "Everything in Crew",
                  "Swaps between depots",
                  "Overtime flags on the board",
                  "The Dispatch API"
                ],
                "cta": "Start a trial",
                "href": "/contact",
                "featured": true
              },
              {
                "name": "Region",
                "price": "Quoted",
                "note": "from 100 crews",
                "desc": "Any number of depots, with single sign-on.",
                "features": [
                  "Everything in Fleet",
                  "Single sign-on with SAML",
                  "Audit log export",
                  "A named dispatch contact"
                ],
                "cta": "Book a walkthrough",
                "href": "/contact"
              }
            ],
            "featuredBadge": "For many depots",
            "note": "Prices exclude tax. A crew counts in a month once it holds a job."
          }
        },
    {sections.2 · plan-table
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "plan-table",
            "title": "Every plan, line by line",
            "columns": ["Crews", "Depots", "API", "Sign-on", "Log kept"],
            "rows": [
              {
                "name": "Crew",
                "cells": ["1 to 10", "1", "no", "no", "1 year"]
              },
              {
                "name": "Fleet",
                "cells": ["11 to 100", "up to 10", "yes", "no", "3 years"]
              },
              {
                "name": "Region",
                "cells": ["100 or more", "any", "yes", "SAML", "7 years"],
                "note": "Quoted per year"
              }
            ],
            "foot": "Every plan includes the board, crew phones and customer texts. [Security](/security) lists where data is kept."
          }
        },
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": {
              "eyebrow": "Questions",
              "title": "Before the trial ends.",
              "lede": "Grouped by billing, the trial and your data."
            },
            "groups": [
              {
                "title": "Billing",
                "items": [
                  {
                    "q": "What counts as a crew?",
                    "a": "One van and the people in it. A crew counts in a month once it holds a job. A crew with no jobs that month costs nothing."
                  },
                  {
                    "q": "Do office users cost extra?",
                    "a": "No. Dispatchers, managers and owners sign in free on every plan."
                  }
                ]
              },
              {
                "title": "The trial",
                "items": [
                  {
                    "q": "What happens after 14 days?",
                    "a": "The board stays readable. New jobs stop until a plan is chosen."
                  },
                  {
                    "q": "Can I import from a spreadsheet?",
                    "a": "Yes. Vanroster reads crews, skills and jobs from one CSV file each."
                  }
                ]
              },
              {
                "title": "Your data",
                "items": [
                  {
                    "q": "Where is the data kept?",
                    "a": "In the region chosen at sign-up, the EU or the US. The [security page](/security) lists both."
                  },
                  {
                    "q": "Can I take it with me?",
                    "a": "Yes. Every plan exports crews, jobs and the change log as CSV or JSON at any time."
                  }
                ]
              }
            ]
          }
        },
    … 1 more section
  ]
}

Feature one plan

Mark one plan featured, and name its badge in featuredBadge, 16 characters. With four plans, the fourth is a row under the other three and is never the featured one.

pages/vanroster/pricing.json
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "callboard",
  "frame": "none",
  "template": "api-product",
  "title": "Plans · Vanroster",
  "description": "Three Vanroster plans, priced per crew a month. Office users are free on every plan.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "cards",
            "head": {
              "eyebrow": "Plans",
              "title": "Priced per crew, never per seat.",
              "lede": "A crew is one van and the people in it. Office users sign in free on every plan."
            },
            "tiers": [
              {
                "name": "Crew",
                "price": "$29",
                "note": "a crew a month",
                "desc": "One depot and up to 10 crews.",
                "features": [
                  "The dispatch board",
                  "Skills on every job",
                  "Customer arrival texts"
                ],
                "cta": "Start a trial",
                "href": "/contact"
              },
              {
                "name": "Fleet",
                "price": "$24",
                "note": "a crew a month",
                "desc": "11 to 100 crews across up to 10 depots.",
                "features": [
                  "Everything in Crew",
                  "Swaps between depots",
                  "Overtime flags on the board",
                  "The Dispatch API"
                ],
                "cta": "Start a trial",
                "href": "/contact",
                "featured": true
              },
              {
                "name": "Region",
                "price": "Quoted",
                "note": "from 100 crews",
                "desc": "Any number of depots, with single sign-on.",
                "features": [
                  "Everything in Fleet",
                  "Single sign-on with SAML",
                  "Audit log export",
                  "A named dispatch contact"
                ],
                "cta": "Book a walkthrough",
                "href": "/contact"
              }
            ],
            "featuredBadge": "For many depots",
            "note": "Prices exclude tax. A crew counts in a month once it holds a job."
          }
        },
    {sections.2 · plan-table
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "plan-table",
            "title": "Every plan, line by line",
            "columns": ["Crews", "Depots", "API", "Sign-on", "Log kept"],
            "rows": [
              {
                "name": "Crew",
                "cells": ["1 to 10", "1", "no", "no", "1 year"]
              },
              {
                "name": "Fleet",
                "cells": ["11 to 100", "up to 10", "yes", "no", "3 years"]
              },
              {
                "name": "Region",
                "cells": ["100 or more", "any", "yes", "SAML", "7 years"],
                "note": "Quoted per year"
              }
            ],
            "foot": "Every plan includes the board, crew phones and customer texts. [Security](/security) lists where data is kept."
          }
        },
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": {
              "eyebrow": "Questions",
              "title": "Before the trial ends.",
              "lede": "Grouped by billing, the trial and your data."
            },
            "groups": [
              {
                "title": "Billing",
                "items": [
                  {
                    "q": "What counts as a crew?",
                    "a": "One van and the people in it. A crew counts in a month once it holds a job. A crew with no jobs that month costs nothing."
                  },
                  {
                    "q": "Do office users cost extra?",
                    "a": "No. Dispatchers, managers and owners sign in free on every plan."
                  }
                ]
              },
              {
                "title": "The trial",
                "items": [
                  {
                    "q": "What happens after 14 days?",
                    "a": "The board stays readable. New jobs stop until a plan is chosen."
                  },
                  {
                    "q": "Can I import from a spreadsheet?",
                    "a": "Yes. Vanroster reads crews, skills and jobs from one CSV file each."
                  }
                ]
              },
              {
                "title": "Your data",
                "items": [
                  {
                    "q": "Where is the data kept?",
                    "a": "In the region chosen at sign-up, the EU or the US. The [security page](/security) lists both."
                  },
                  {
                    "q": "Can I take it with me?",
                    "a": "Yes. Every plan exports crews, jobs and the change log as CSV or JSON at any time."
                  }
                ]
              }
            ]
          }
        },
    … 1 more section
  ]
}

Choose the layout

layout: "cards" sets each plan in its own box; layout: "ruled" sets the plans as columns between rules. Ledgerhouse sets its plans ruled. How the featured plan stands out is the Theme's featured policy: a plate in vaultline, quaypoint and callboard, a rule in certificate and directory.

pages/ledgerhouse/pricing.json
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "vaultline",
  "frame": "none",
  "template": "api-product",
  "title": "Fees · Ledgerhouse",
  "description": "Three fixed monthly fees, set by transactions a month and fixed for twelve months.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "ruled",
            "head": {
              "eyebrow": "Fees",
              "title": "Fixed fees, set at intake.",
              "lede": "Fees follow transactions a month, never hours. Each fee holds for twelve months."
            },
            "tiers": [
              {
                "name": "Close",
                "price": "$450",
                "note": "a month",
                "desc": "Up to 150 transactions a month.",
                "features": [
                  "Monthly close by the fifth",
                  "One signed report",
                  "Two bank accounts"
                ],
                "cta": "Start intake",
                "href": "/intake"
              },
              {
                "name": "Close and tax",
                "price": "$750",
                "note": "a month",
                "desc": "Up to 400 transactions, with tax.",
                "features": [
                  "Everything in Close",
                  "Quarterly tax estimates",
                  "The annual business return",
                  "Five bank accounts"
                ],
                "cta": "Start intake",
                "href": "/intake",
                "featured": true
              },
              {
                "name": "Partner",
                "price": "$1,400",
                "note": "a month",
                "desc": "Up to 1,000 transactions, two entities.",
                "features": [
                  "Everything in Close and tax",
                  "Returns for two owners",
                  "Payroll posted monthly",
                  "A quarterly review call"
                ],
                "cta": "Start intake",
                "href": "/intake"
              }
            ],
            "featuredBadge": "Includes tax",
            "note": "Catch-up months are quoted once, at intake. Fees exclude sales tax where it applies."
          }
        },
    … 1 more section
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": { "eyebrow": "Questions", "title": "Before the letter is signed." },
            "items": [
              {
                "q": "What is a transaction?",
                "a": "One line on a bank or account statement. A month over the limit moves to the next fee for that month only."
              },
              {
                "q": "What if the books are behind?",
                "a": "Intake quotes the catch-up months once. Monthly close starts when the catch-up is signed."
              },
              {
                "q": "Which software does Ledgerhouse use?",
                "a": "The accounting software you already have. Ledgerhouse connects bank feeds read-only and never moves money."
              },
              {
                "q": "What happens if a close is late?",
                "a": "The fee for that month is waived. The engagement letter states it."
              },
              {
                "q": "Can I leave mid-year?",
                "a": "Yes, with 30 days’ notice. Every closed month and its report stay yours."
              }
            ]
          }
        },
    … 2 more sections
  ]
}

Compare them line by line

plan-table takes up to six columns of 16 characters and eight rows, each cell 32 characters, with a foot line of 160. Put the plan names across the top and one limit per row.

pages/vanroster/pricing.json
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "callboard",
  "frame": "none",
  "template": "api-product",
  "title": "Plans · Vanroster",
  "description": "Three Vanroster plans, priced per crew a month. Office users are free on every plan.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "cards",
            "head": {
              "eyebrow": "Plans",
              "title": "Priced per crew, never per seat.",
              "lede": "A crew is one van and the people in it. Office users sign in free on every plan."
            },
            "tiers": [
              {
                "name": "Crew",
                "price": "$29",
                "note": "a crew a month",
                "desc": "One depot and up to 10 crews.",
                "features": [
                  "The dispatch board",
                  "Skills on every job",
                  "Customer arrival texts"
                ],
                "cta": "Start a trial",
                "href": "/contact"
              },
              {
                "name": "Fleet",
                "price": "$24",
                "note": "a crew a month",
                "desc": "11 to 100 crews across up to 10 depots.",
                "features": [
                  "Everything in Crew",
                  "Swaps between depots",
                  "Overtime flags on the board",
                  "The Dispatch API"
                ],
                "cta": "Start a trial",
                "href": "/contact",
                "featured": true
              },
              {
                "name": "Region",
                "price": "Quoted",
                "note": "from 100 crews",
                "desc": "Any number of depots, with single sign-on.",
                "features": [
                  "Everything in Fleet",
                  "Single sign-on with SAML",
                  "Audit log export",
                  "A named dispatch contact"
                ],
                "cta": "Book a walkthrough",
                "href": "/contact"
              }
            ],
            "featuredBadge": "For many depots",
            "note": "Prices exclude tax. A crew counts in a month once it holds a job."
          }
        },
    {sections.2 · plan-table
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "plan-table",
            "title": "Every plan, line by line",
            "columns": ["Crews", "Depots", "API", "Sign-on", "Log kept"],
            "rows": [
              {
                "name": "Crew",
                "cells": ["1 to 10", "1", "no", "no", "1 year"]
              },
              {
                "name": "Fleet",
                "cells": ["11 to 100", "up to 10", "yes", "no", "3 years"]
              },
              {
                "name": "Region",
                "cells": ["100 or more", "any", "yes", "SAML", "7 years"],
                "note": "Quoted per year"
              }
            ],
            "foot": "Every plan includes the board, crew phones and customer texts. [Security](/security) lists where data is kept."
          }
        },
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": {
              "eyebrow": "Questions",
              "title": "Before the trial ends.",
              "lede": "Grouped by billing, the trial and your data."
            },
            "groups": [
              {
                "title": "Billing",
                "items": [
                  {
                    "q": "What counts as a crew?",
                    "a": "One van and the people in it. A crew counts in a month once it holds a job. A crew with no jobs that month costs nothing."
                  },
                  {
                    "q": "Do office users cost extra?",
                    "a": "No. Dispatchers, managers and owners sign in free on every plan."
                  }
                ]
              },
              {
                "title": "The trial",
                "items": [
                  {
                    "q": "What happens after 14 days?",
                    "a": "The board stays readable. New jobs stop until a plan is chosen."
                  },
                  {
                    "q": "Can I import from a spreadsheet?",
                    "a": "Yes. Vanroster reads crews, skills and jobs from one CSV file each."
                  }
                ]
              },
              {
                "title": "Your data",
                "items": [
                  {
                    "q": "Where is the data kept?",
                    "a": "In the region chosen at sign-up, the EU or the US. The [security page](/security) lists both."
                  },
                  {
                    "q": "Can I take it with me?",
                    "a": "Yes. Every plan exports crews, jobs and the change log as CSV or JSON at any time."
                  }
                ]
              }
            ]
          }
        },
    … 1 more section
  ]
}

Answer the questions

faq holds up to ten questions of 64 characters, each answer up to 420; or up to four titled groups of six. Never both. Answer what stops a purchase: the trial, the contract, what happens over a limit.

pages/vanroster/pricing.json
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "callboard",
  "frame": "none",
  "template": "api-product",
  "title": "Plans · Vanroster",
  "description": "Three Vanroster plans, priced per crew a month. Office users are free on every plan.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "cards",
            "head": {
              "eyebrow": "Plans",
              "title": "Priced per crew, never per seat.",
              "lede": "A crew is one van and the people in it. Office users sign in free on every plan."
            },
            "tiers": [
              {
                "name": "Crew",
                "price": "$29",
                "note": "a crew a month",
                "desc": "One depot and up to 10 crews.",
                "features": [
                  "The dispatch board",
                  "Skills on every job",
                  "Customer arrival texts"
                ],
                "cta": "Start a trial",
                "href": "/contact"
              },
              {
                "name": "Fleet",
                "price": "$24",
                "note": "a crew a month",
                "desc": "11 to 100 crews across up to 10 depots.",
                "features": [
                  "Everything in Crew",
                  "Swaps between depots",
                  "Overtime flags on the board",
                  "The Dispatch API"
                ],
                "cta": "Start a trial",
                "href": "/contact",
                "featured": true
              },
              {
                "name": "Region",
                "price": "Quoted",
                "note": "from 100 crews",
                "desc": "Any number of depots, with single sign-on.",
                "features": [
                  "Everything in Fleet",
                  "Single sign-on with SAML",
                  "Audit log export",
                  "A named dispatch contact"
                ],
                "cta": "Book a walkthrough",
                "href": "/contact"
              }
            ],
            "featuredBadge": "For many depots",
            "note": "Prices exclude tax. A crew counts in a month once it holds a job."
          }
        },
    {sections.2 · plan-table
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "plan-table",
            "title": "Every plan, line by line",
            "columns": ["Crews", "Depots", "API", "Sign-on", "Log kept"],
            "rows": [
              {
                "name": "Crew",
                "cells": ["1 to 10", "1", "no", "no", "1 year"]
              },
              {
                "name": "Fleet",
                "cells": ["11 to 100", "up to 10", "yes", "no", "3 years"]
              },
              {
                "name": "Region",
                "cells": ["100 or more", "any", "yes", "SAML", "7 years"],
                "note": "Quoted per year"
              }
            ],
            "foot": "Every plan includes the board, crew phones and customer texts. [Security](/security) lists where data is kept."
          }
        },
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": {
              "eyebrow": "Questions",
              "title": "Before the trial ends.",
              "lede": "Grouped by billing, the trial and your data."
            },
            "groups": [
              {
                "title": "Billing",
                "items": [
                  {
                    "q": "What counts as a crew?",
                    "a": "One van and the people in it. A crew counts in a month once it holds a job. A crew with no jobs that month costs nothing."
                  },
                  {
                    "q": "Do office users cost extra?",
                    "a": "No. Dispatchers, managers and owners sign in free on every plan."
                  }
                ]
              },
              {
                "title": "The trial",
                "items": [
                  {
                    "q": "What happens after 14 days?",
                    "a": "The board stays readable. New jobs stop until a plan is chosen."
                  },
                  {
                    "q": "Can I import from a spreadsheet?",
                    "a": "Yes. Vanroster reads crews, skills and jobs from one CSV file each."
                  }
                ]
              },
              {
                "title": "Your data",
                "items": [
                  {
                    "q": "Where is the data kept?",
                    "a": "In the region chosen at sign-up, the EU or the US. The [security page](/security) lists both."
                  },
                  {
                    "q": "Can I take it with me?",
                    "a": "Yes. Every plan exports crews, jobs and the change log as CSV or JSON at any time."
                  }
                ]
              }
            ]
          }
        },
    … 1 more section
  ]
}

Result

The Result is the SaaS page. Flip it to vaultline, then to directory, and watch the featured plan move from a plate to a rule.

Result
Vanroster › pricing · callboardOpen the render
{
  "$schema": "https://next.mdxui.dev/schema.json",
  "theme": "callboard",
  "frame": "none",
  "template": "api-product",
  "title": "Plans · Vanroster",
  "description": "Three Vanroster plans, priced per crew a month. Office users are free on every plan.",
  "sections": [
    … 1 more section
    {sections.1 · pricing
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "pricing",
            "layout": "cards",
            "head": {
              "eyebrow": "Plans",
              "title": "Priced per crew, never per seat.",
              "lede": "A crew is one van and the people in it. Office users sign in free on every plan."
            },
            "tiers": [
              {
                "name": "Crew",
                "price": "$29",
                "note": "a crew a month",
                "desc": "One depot and up to 10 crews.",
                "features": [
                  "The dispatch board",
                  "Skills on every job",
                  "Customer arrival texts"
                ],
                "cta": "Start a trial",
                "href": "/contact"
              },
              {
                "name": "Fleet",
                "price": "$24",
                "note": "a crew a month",
                "desc": "11 to 100 crews across up to 10 depots.",
                "features": [
                  "Everything in Crew",
                  "Swaps between depots",
                  "Overtime flags on the board",
                  "The Dispatch API"
                ],
                "cta": "Start a trial",
                "href": "/contact",
                "featured": true
              },
              {
                "name": "Region",
                "price": "Quoted",
                "note": "from 100 crews",
                "desc": "Any number of depots, with single sign-on.",
                "features": [
                  "Everything in Fleet",
                  "Single sign-on with SAML",
                  "Audit log export",
                  "A named dispatch contact"
                ],
                "cta": "Book a walkthrough",
                "href": "/contact"
              }
            ],
            "featuredBadge": "For many depots",
            "note": "Prices exclude tax. A crew counts in a month once it holds a job."
          }
        },
    {sections.2 · plan-table
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "plan-table",
            "title": "Every plan, line by line",
            "columns": ["Crews", "Depots", "API", "Sign-on", "Log kept"],
            "rows": [
              {
                "name": "Crew",
                "cells": ["1 to 10", "1", "no", "no", "1 year"]
              },
              {
                "name": "Fleet",
                "cells": ["11 to 100", "up to 10", "yes", "no", "3 years"]
              },
              {
                "name": "Region",
                "cells": ["100 or more", "any", "yes", "SAML", "7 years"],
                "note": "Quoted per year"
              }
            ],
            "foot": "Every plan includes the board, crew phones and customer texts. [Security](/security) lists where data is kept."
          }
        },
    {sections.3 · faq
          "kind": "section",
          "shell": { "inset": "contained", "density": "section" },
          "block": {
            "type": "faq",
            "head": {
              "eyebrow": "Questions",
              "title": "Before the trial ends.",
              "lede": "Grouped by billing, the trial and your data."
            },
            "groups": [
              {
                "title": "Billing",
                "items": [
                  {
                    "q": "What counts as a crew?",
                    "a": "One van and the people in it. A crew counts in a month once it holds a job. A crew with no jobs that month costs nothing."
                  },
                  {
                    "q": "Do office users cost extra?",
                    "a": "No. Dispatchers, managers and owners sign in free on every plan."
                  }
                ]
              },
              {
                "title": "The trial",
                "items": [
                  {
                    "q": "What happens after 14 days?",
                    "a": "The board stays readable. New jobs stop until a plan is chosen."
                  },
                  {
                    "q": "Can I import from a spreadsheet?",
                    "a": "Yes. Vanroster reads crews, skills and jobs from one CSV file each."
                  }
                ]
              },
              {
                "title": "Your data",
                "items": [
                  {
                    "q": "Where is the data kept?",
                    "a": "In the region chosen at sign-up, the EU or the US. The [security page](/security) lists both."
                  },
                  {
                    "q": "Can I take it with me?",
                    "a": "Yes. Every plan exports crews, jobs and the change log as CSV or JSON at any time."
                  }
                ]
              }
            ]
          }
        },
    … 1 more section
  ]
}

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